Pink is easy to promote because of Amitabh Bachchan, says Producer
07/09/2016

Rashmi Sharma, who is making her debut in Bollywood as a producer withAmitabh Bachchan starrer Pink, says it is easier to promote a film which has a star in it.

Sharma is geared up to release two of her films — Pink and Days of Tafree. While Pink has known faces, including Taapsee Pannu, in it Days Of Tafree will see fresh faces.

“Where you have a face value, it gets easy to promote your film. If we have newcomers in our film, acceptance is not that great. At the end of the day, I also feel the subject has to be strong,” Sharma told 

 

Rashmi Sharma, who is making her debut in Bollywood as a producer with Amitabh Bachchan starrer Pink, says it is easier to promote a film which has a star in it.

Rashmi Sharma, who is making her debut in Bollywood as a producer withAmitabh Bachchan starrer Pink, says it is easier to promote a film which has a star in it.

Sharma is geared up to release two of her films — Pink and Days of Tafree. While Pink has known faces, including Taapsee Pannu, in it Days Of Tafree will see fresh faces.

“Where you have a face value, it gets easy to promote your film. If we have newcomers in our film, acceptance is not that great. At the end of the day, I also feel the subject has to be strong,” Sharma told 

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“I do agree that it is little difficult to promote Days of Tafree, but Pink is easy to promote because of Big B (Amitabh),” she added. Earlier, Sharma has produced TV series like Saath Nibhaana Saathiya, Sasural Simar Ka and Santoshi Maa. She said she is inclined towards female-oriented subjects and points of view.

“I have done a lot of work in TV. Pink is my first Bollywood venture. As a woman, my stories have been from a female point of view. I like to make films which will be inspirational. I want to make film which I can show proudly to my family,” she said.

Directed by Aniruddha Roy Chowdhary, Pink is a thriller based film set in Delhi. It features Amitabh in the role of a lawyer. Director Shoojit Sircar earlier said that Amitabh Bachchan, who is playing a lawyer in the forthcoming thriller Pink, is an intelligent actor.